Behind the newsletter art: Meet Imke Hamstra

Behind the newsletter art: Meet Imke Hamstra

Behind the newsletter art: Meet Imke Hamstra


Dear WeFitter reader,

We hope you enjoyed our latest Newsletter edition. If you are not yet subscribed, and wish that you could also be part of our news community, make sure to contact us via!

In the November edition, we featured quite some new designs, that carry not only the message of our product features, but that were specially designed by a recent graduate student: Imke.

In this blog, we want to introduce Imke to you.


"I’m Imke Hamstra, a recently graduated illustrator at ArtEZ in Zwolle. In my work I’m mainly focussing about the world around me. Since the lockdown, I started to get a great fascination for digitalization. In my graduation work ‘road to robot’, I made a 12 meter long landscape. Subjects as algorithms, drones and face filters pass by. In a confrontational way I’m showing how people allow more and more, with as goal to make the other aware of the situation. By making illustrations for Wefitters newsletter, I focussed more on the positive side of digitalization.

How wearables contributes to a better health for example. In this upcoming period I’ll show you the valuable aspects of digitalization."

- Imke Hamstra, illustrator newsletter WeFitter

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